New packaging for miscela Crema pods
The 2018 is a year of makeovers at Caffè Morandini!
The first changing involves the pods of the historical miscela Crema, a perfectly balanced blend, composed by 50% of excellent Arabica and 50% of Robusta coffee.
The decision has been made on the need to give some continuity to the design of the whole line of miscela Crema, by adapting the graphic design of the single pods to the one of the packets in beans and ground.
It’s not only that!
Even the box of 150 pods has been replaced by one with a more practical and modern shape. A frontal opening, in fact, turns it in a counter display, thus improving the user experience.
The company has also taken care of its customers abroad.
The indications on each pod has been translated in English, French, German and Spanish and the ones on the outer box in a total of 19 foreign languges!